The Seller Reports — Online User Manual
Everything you need to turn your Amazon transaction reports into clear, SKU-level financial results — from downloading the file on Seller Central to reviewing your profit and loss.
Welcome to The Seller Reports
The Seller Reports (TSR) is a financial reporting and profitability analysis platform designed for Amazon sellers.
It helps sellers convert Amazon transaction data into meaningful financial reports without complicated spreadsheets or manual calculations.
With TSR, sellers can:
- Generate FBA and FBM profitability reports.
- Calculate product-level profit and loss.
- Monitor daily sales, gross profit, and net profit.
- Review financial dashboards and profitability trends.
- Analyze individual SKU performance.
- Save and review historical reports.
- Manage multiple Amazon seller accounts.
- Generate consolidated financial reports across accounts.
- Export available reports to Excel or PDF.
Getting Started: Create an account, download your Amazon transaction report, upload the required files, process the report, and save your results.
Registration and Login
Step 1: Create Your Account
Visit The Seller Reports and select Sign Up.
Complete the registration form with your name, email address, username, password, and other requested details.
Submit the form to create your account.
Step 2: Verify Your Email
After registration, TSR sends a verification code to your registered email address.
Enter the verification code to activate your account.
If the email does not arrive, check your spam folder or use the Resend Code option.
Step 3: Log In
Once your email is verified, log in using your registered credentials.
After login, you can access the Report Tool and other available TSR features.
Download Your Amazon Unified Transaction Report
Step 1: Open Amazon Seller Central
Log in to Amazon Seller Central.
Search for Payment Reports using the Seller Central search bar.
Alternatively, open: https://sellercentral.amazon.com/payments/reports-repository
Step 2: Select the Report and Reporting Period
In Reports Repository:
- Select All (Unified Reports) under Account Type.
- Select Transaction under Report Type.
- Choose Month or Custom Date Range.
- Select the reporting period.
- Click Request Report.
Step 3: Download the Transaction CSV
Wait until the requested report shows a Ready status.
Download the transaction report in CSV format.
This CSV contains the transaction information required for TSR profitability processing.
Important
Download the Transaction CSV rather than the Summary PDF.
Upload Your Amazon Reports
Step 1: Open the Report Tool
Log in to The Seller Reports and open the Report Tool.
For first-time users, the Report Tool may appear automatically after login.
Step 2: Upload Amazon Source File
Choose the Unified Transaction CSV downloaded from Amazon Seller Central.
Step 3: Upload Purchase / Cost File
Upload your product purchase-cost Excel file.
The purchase-cost file should:
- Be in the supported Excel format.
- Have column headings in the first row.
- Contain the product information and unit costs required by TSR.
Where available, users can reuse previously saved purchase costs.
Step 4: Process the Files
Click Process to begin generating the financial reports.
TSR will validate the uploaded files and guide users through any required column mapping or missing-cost steps.
Map Purchase File Columns
If TSR needs clarification about the purchase file columns, it will display the Column Mapping page.
Match the appropriate Excel columns with TSR's required fields, including:
- Purchase Date
- SKU
- Description
- Quantity
- Unit Price
- Total Price
Review the selected mappings carefully.
Continue after confirming the correct columns.
Tip
Correct column mapping helps ensure accurate purchase costs and profitability calculations.
Handle Missing SKU Costs
When a SKU is missing from the uploaded purchase-cost information, TSR provides options to resolve it.
Option 1: Use Previously Saved Cost
If TSR has a previously saved cost for the SKU, the user can review and use that cost.
Check that the historical cost is still appropriate.
Option 2: Enter Cost Manually
If no suitable previous cost is available, enter the product's unit cost manually.
Submit the missing information to continue processing.
Important
Missing or incorrect unit costs can affect COGS, gross profit, and net profit.
Reports Ready
Step 1: Review Generated Reports
Once processing is complete, TSR displays the Reports Ready page.
Depending on the uploaded data, the available reports include:
- FBA Report
- FBM Report
- Purchase Report
Users can review the generated reports or download the available Excel files.
Step 2: View Detailed Report
Click Show Report to inspect the generated financial information.
The report includes applicable fields such as:
- SKU
- Description
- Quantity
- Product Sales
- Unit Cost
- Cost of Goods Sold
- Gross Profit
- Selling Fees
- FBA Fees
- Profit
Step 3: Review Daily Sales Chart
The processing results can also provide a daily financial performance chart.
This helps users see sales and profitability movement over the reporting period.
Step 4: Download Reports
Use the available Download buttons to save generated reports in Excel format.
Save My Work
After reviewing the processed reports, click Save My Work.
Select the correct reporting month and year.
TSR provides options for saving data to the selected reporting period.
Add to Existing Data
Use this option when adding additional processed information to an existing reporting period.
Replace Existing Data
Use this option when the newly processed information should replace previously saved data for that reporting period.
Review the account, reporting month, and save option carefully before confirming.
After saving, users can access the historical data through the dashboard and financial reporting pages.
Dashboard
The TSR Dashboard provides an overview of Amazon business profitability and financial performance.
Financial Summary
The dashboard includes financial summary cards showing important business indicators such as sales, profit, and other available KPIs.
Use the reporting filters to focus on the required period and fulfillment type.
Profit Health and Business Insights
Review available Profit Health indicators and financial insights.
These help identify potential profitability concerns and changes in business performance.
Profit Trends
Use the trend charts to understand how sales and profitability change over time.
Product Profitability Analysis
Review the available product-level analysis, including top-performing products, loss-making products, and profitability distribution.
These insights can help identify products that need pricing or cost reviews.
Daily Sales
Open Daily Sales from the application menu.
Select the required reporting period and available fulfillment filters.
The Daily Sales page helps users monitor:
- Daily Sales
- Daily Gross Profit
- Daily Net Profit
- Financial performance trends
Use the chart to identify strong and weak days and understand how sales relate to profitability.
Tip
High sales do not always result in high profit. Compare Sales, Gross Profit, and Net Profit together.
Profit & Loss
The Profit & Loss page summarizes financial performance for the selected reporting period.
Depending on the report, the available financial information includes:
- Product Sales
- Cost of Goods Sold
- Gross Profit
- Selling Fees
- FBA Fees
- Expenses
- Net Profit / Loss
Users can select available reporting periods and fulfillment filters to review financial results.
The P&L report helps users understand whether their Amazon business is operating profitably.
Item / SKU Profitability
The Item Profitability page helps users analyze the financial performance of individual products.
Instructions:
- Open Item Profitability.
- Select the reporting period.
- Choose the required SKU using the item dropdown.
- Select available fulfillment filters.
- Review the item's financial charts and results.
Users can analyze:
- Product Sales
- Sold and Refunded Quantities
- Gross Profit
- Net Profit
- Profit Margin
- Monthly Performance
This report helps identify profitable products and SKUs requiring attention.
Multiple Amazon Accounts
TSR allows users to manage multiple Amazon seller accounts within the same login.
Users can add an Amazon account through the application's account-management controls.
Once accounts have been added, users can select the required account from the account dropdown.
Where to manage accounts
Add or manage Amazon accounts from your account settings, then switch between them using the account dropdown in the top navigation bar.
Each account can be used to:
- Process transaction reports.
- Save financial data.
- Review account-specific reports.
- Analyze individual product profitability.
Important
Always select the correct Amazon account before uploading and saving financial data.
Consolidated Profit & Loss
The Consolidated Profit & Loss feature allows users to review financial performance across multiple Amazon seller accounts.
Instructions:
- Add the Amazon accounts you want to manage.
- Upload and save the relevant reporting data for each account.
- Open Consolidated P&L.
- Select the required month and year.
- Review the account-wise financial information.
- Review the combined totals.
The consolidated report displays financial results for individual accounts alongside combined totals.
This helps sellers understand the overall profitability of their Amazon business across multiple accounts.
Example
A seller managing three Amazon accounts can review the individual account results and their combined profitability for the selected month.
Amazon FBA Profit Calculator
The Amazon FBA Profit Calculator helps sellers estimate profitability before making product or pricing decisions.
Enter the required selling price, product cost, and other applicable assumptions.
Review the estimated fees, costs, and profitability results.
This calculator is useful for evaluating potential products and selling prices.
Note
Calculator results are estimates. Actual transaction reports should be used for historical financial analysis.
Amazon FBA Fee Calculator
The Amazon FBA Fee Calculator helps sellers estimate fulfillment-related fees based on the information entered.
Provide the required product details and review the estimated FBA fees.
This can help sellers understand potential fulfillment costs before making product decisions.
Understanding Your Financial Numbers
Use this glossary to interpret the figures shown across your TSR reports.
- Product Sales
- Revenue generated from product transactions, subject to the report's treatment of refunds and adjustments.
- Cost of Goods Sold (COGS)
- The cost associated with products sold during the reporting period.
- Amazon Selling Fees
- Fees charged by Amazon for selling products through its marketplace.
- FBA Fees
- Fulfillment-related fees charged by Amazon for applicable FBA transactions.
- Gross Profit
- Profit before the applicable downstream fees and expenses, according to TSR's existing calculation.
- Net Profit
- The remaining profit after the costs, fees, and expenses included in TSR's calculation.
- Profit Margin
- Profit expressed as a percentage of sales.
Frequently Asked Questions
Which Amazon report should I download?
Why do I need a purchase-cost file?
Can I reuse previous purchase costs?
Can I upload reports for different months?
What if a SKU is missing its purchase cost?
Can I manage more than one Amazon account?
Can I view combined profitability across accounts?
Can I download reports?
Getting Help
Contact Support
If users need assistance, direct them to the existing Contact page.
TSR Blog
The Seller Reports Blog contains articles and guidance about Amazon profitability, reporting, fees, and financial analysis.
Ready to Understand Your Amazon Profit?
Turn your Amazon transaction reports into clear financial insights with The Seller Reports.